Traditional Marketing vs Digital Marketing: Key Differences
When comparing Traditional Marketing vs Digital Marketing, the key difference lies in audience reach and interaction. Traditional marketing relies on offline channels, such as print, radio, and television, which provide a broad reach but often lack personalization. These methods are usually more expensive and harder to measure in terms of ROI. In contrast, Digital Marketing enables businesses to connect with a more targeted audience through online platforms like social media, search engines, and email.
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