San Francisco, 10 April 2024: The Report Acerola Extract Market Size, Share & Trends Analysis Report By Form (Powder, Liquid), By Application (Food & Beverage, Others, Meat Preservation, Bakery Preservation, Confectionery Products, Beauty & Personal Care), By Region, And Segment Forecasts, 2024 - 2030

The global acerola extract market size is expected to reach USD 36.05 billion by 2030, growing at a CAGR of 8.9% during the forecast period, according to a new report by Grand View Research, Inc. With the growing demand for natural and clean-label products, acerola extract aligns well with consumer preferences for natural ingredients with recognizable health benefits. Its natural origin and perceived healthfulness contribute to its popularity across industries.

As millennials and Gen Z increasingly recognize both the commercial and medicinal benefits of acerola extracts, the cultivation of acerola trees is expected to expand globally. Currently, these trees are mainly found in regions as diverse as the U.S., including Texas, and in India.

Major industry players are poised to capitalize on this growing demand by implementing cost-effective manufacturing processes, given the relative ease of cultivating acerola fruit. Successful cultivation primarily requires careful assessment of wind conditions due to the tree's shallow roots, with propagation typically achieved through common methods such as seeding and cutting. This expansion of acerola cultivation is anticipated to further stimulate the acerola extract market, catering to the increasing consumer interest and demand for this versatile ingredient.

Consumers associate the color of fresh meat and poultry with its quality, expecting bright red for fresh meat, light pink for cured meat, and light or dark pink for ground poultry. Any deviation from these colors can deter purchases. Hence, manufacturers must prevent color loss in their meat and poultry products to meet consumer expectations.

FORTIUM A, an antioxidant derived from acerola extract, offers a potent source of ascorbic acid formulated to combat color degradation effectively. Acerola extract plays a crucial role in delaying color loss by inhibiting the oxidation of the iron ion within the myoglobin molecule. This not only preserves the organoleptic and nutritional characteristics of products over an extended period but also proves to be a consumer-friendly solution for meat manufacturers.

Renowned for its ability to maintain the fresh meat color by keeping myoglobin in its reduced state, acerola extract powder is highly valued in the meat and poultry industry, serving as both a color protector and a catalyst for curing processes.

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The primary driver behind the rising demand for acerola is the growing prevalence of obesity among the populace. As obesity rates increase, individuals are shifting towards healthier dietary habits. Acerola, being low in calories and high in nutritional quality, is consequently experiencing widespread demand across the globe.

Acerola Extract Market Report Highlights

• The rising demand for natural antioxidants in processed food items, driven by the desire for balanced, nutritious, and fresh dietary options, is expected to boost sales of acerola extract
• The liquid form of acerola extract offers elderly individuals a convenient, easily digestible, and customizable way to enjoy the health benefits of this natural antioxidant
• Acerola extract, rich in antioxidants and vitamin C, is anticipated to be increasingly incorporated into skincare formulations such as serums, creams, and masks
• Acerola extract’s versatility and potential to support immune health, skincare, and overall well-being contribute to its growing popularity among European consumers seeking holistic approaches to health and wellness
• Acerola extract consumption is growing globally, driving notable merger and acquisition activity. Key companies are innovating with new products to capture a larger consumer market

Acerola extract, known for its rich vitamin C content ranging from 1000 to 4500 mg/100 g, surpassing oranges or lemons by 50-100 times, is gaining prominence in the market, especially with the rising demand for natural sources of nutrients driven by increasing obesity rates. The Recommended Dietary Allowance (RDA) for vitamin C stands at 75 mg/day for women and 90 mg/day for men. Also, consuming just three acerola extracts daily can fulfill the vitamin C RDA for adults.

Acerola extract helps improve the strength and elasticity of the dough, resulting in better dough handling properties during processing. In April 2022, Maria Franco's article in MDPI Foods highlighted acerola's potential as a bread improver, a significant development considering bread's essential role in daily nutrient intake. The usage of Acerola Powders in bread baking resulted in significant enhancements in dough strength and tenacity without compromising shelf life, while also improving dough softness and volume.

Several key players in the food and beverage industry offer products containing acerola extract. Nacttive USA LLC offers a diverse range of Organic Acerola Extracts and Powders meticulously selected for superior quality. These products are used across various application areas such as beverage, meat, and bakery industries, serving as potent antioxidants and natural vitamin C sources.

Acerola Extract Market Report Scope

Acerola's inclusion in baked goods, particularly those made from low-gluten or gluten-free flours, contributes to significant volume augmentation. As yeast respiration depletes oxygen during dough rest, ascorbic acid's role as a reducing agent becomes increasingly effective, preventing oxidation of valuable components and preserving polyphenol content and color stability. Furthermore, the presence of acids and phenolic compounds helps inhibit the growth of microorganisms, thus extending shelf life. This multifaceted functionality underscores acerola's growing significance in the food industry.

List of Key Players in the Acerola Extract Market

• The Green Labs LLC
• Dohler GmbH
• Blue Macaw Flora
• Florida Food, Inc.
• Diana Food S.A.S
• Nutrilite (Amway)
• Naturex
• Niagro
• NutriBotanica
• Nichirei Corporation, Inc.