San Francisco, 05 April 2024: The Report Shopping Application Market Size, Share & Trends Analysis Report By Marketplace (Google Play Store, Apple iOS Store), By Region (North America, Europe, Asia Pacific, Central & South Africa, Middle East & Africa), And Segment Forecasts, 2022 - 2028

The global shopping application market size is expected to reach USD 2.17 billion by 2028, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 14.0% from 2022 to 2028. The market growth is attributed to the growing demand for hassle-free online grocery shopping across the globe. Real-time translation in multiple languages across the globe is bolstering the market growth.

The digital era had emerged across emerging economies such as China and India, which, in turn, is propelling the market growth. Moreover, a surge in the adoption of digital wallets in North America is propelling the market growth. FirstSiteGuide had reported that 61% of U.S. consumers buy their products online through several shopping apps.

Key players are focusing to provide a wide variety of app choices with certified user ratings to judge the product. The key players are offering a quick order recorder with an advanced user interface. Multiple companies are providing monthly shopping reminders to provide updated product catalogs. The evolution of AI-based features in shopping apps will boost the market growth.

The Apple iOS store marketplace segment will register the highest growth rate over the forecast period. This can be credited to the growing demand for secured operating systems from the consumers in the U.S. and the U.K. Faster access and lucrative user interference features are refueling the market growth. Cloud storage, automatic shopping app updates, and an access-pass to expert validated advice for shopping apps are expected to promote the market growth during the forecast period.

Asia Pacific held the largest revenue share of over 45.0% share in 2021 due to the rising demand for personal care products from consumers in China and India. The growing trend in China to adopt augmented reality-based shopping platforms is propelling the market growth. Product comparison features and multiple payment options will drive the market in India.

The market growth can be credited to the rising demand for eco-friendly handmade products in Asia Pacific. The growing demand for AI-based shopping apps in the U.S. is propelling the market growth. Moreover, the ease of shipment, along with cost-effective aftermarket service across the globe, is anticipated to refuel the market growth.

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A surge in the adoption of digital portals in Europe, coupled with the rising demand for premium desire products, is propelling the market growth. However, high-priced products with lower quality are hindering the market growth. At present, key players are focusing to adopt multiple access enabled shopping apps. Hence, the market for shopping apps is expected to witness significant growth during the forecast period.

Shopping Application Market Report Highlights

• Asia Pacific captured the largest revenue share of over 45.0% in 2021. This can be credited to the growing investment in the 3D product visualizations based shopping apps from the key players of China and India
• The Google play store marketplace segment held the largest revenue share of over 55.0% in 2021. This can be credited to the rising demand for the certified authentic products from the consumers in the U.K. and the U.S. At present, several shopping apps available on the play store are providing certified products
• The Apple iOS Store marketplace segment is projected to register the highest CAGR of 15.3% from 2022 to 2028. This can be attributed to the growing demand for multi-device enabled shopping services from consumers in developed economies such as the U.S. and France
• Central and South America is projected to register the fastest CAGR of 17.7% from 2022 to 2028. Soaring demand for personalized shopping app in Brazil is estimated to escalate the market growth over the forecast period

The national lockdown was enforced across the globe owing to the outbreak of coronavirus. The global supply chain network of the offline industry slowed down due to the strict regulations implemented across the globe. Smoother in-app purchasing service and the rapid shift of consumers toward e-business apps offered a dramatic boost for shopping apps. The market had gained traction during the pandemic era owing to the rising demand for Google analytics app services. The growing demand to eliminate the operating cost from the suppliers of India is helping to boost the revenue.

The growing investment from Lazada to provide AI-based search filters to judge the category, brand, and price of the product is propelling the market growth. Rapidly growing demand for the best discount deal shopping apps across the globe is bolstering the market growth. These apps are majorly used to provide push notifications to know about the latest deals, arrivals, and exclusive offers. The integration of e-mail marketing in the U.S. is set to drive the market.

Automatic app backup, responsive design, and tracking code integration offered by the key players are propelling the market growth. The rising concerns over promotion management campaigning across the globe are refueling the market growth. The key players of the market are providing compatible dashboard tools for the shopping apps with the help of android and iOS-based platforms. The support of social networking platforms and live chat features will refuel the market growth.

Shopping Application Market Report Scope

The Google play store segment held the largest revenue share of over 55.0% in 2021. Best Android widgets, price comparison tracker, open ecosystem, personalized alerts features for shopping apps, and intelligent multitasking systems are refueling the market growth. Android platform is providing offers over 2500 shopping apps with several international brands. A larger number of shopping apps available on the play store will raise its popularity in the forthcoming years.

The Apple iOS store segment will register the highest growth rate over the forecast period. This can be credited to the growing demand for secured operating systems from the consumers in the U.S. and the U.K. Faster access and lucrative user interference features are refueling the market growth. Cloud storage, automatic shopping app updates, and an access-pass to expert validated advice for shopping apps are expected to fuel the market growth during the forecast period.

List of Key Players in Shopping Application Market

• LimeRoad
• Lazada
• Tvisha Technologies
• ZALORA
• eBay
• Gearbest
• Tata Cliq
• Etsy
• Koovs
• AJIO