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IPTV (Internet Protocol Television) is a method of distributing television content over broadband that enables a more bespoke and interactive end user experience. IPTV can mean a fundamental change in viewing routines. Viewers will become able to observe what they want, when they wish to. Interactive TV providers will be a key differentiator regarding the multitude of IPTV offerings that will are emerging. Interactivity via a fast two-way connection may lift IPTV before today's t