50 years ago, at the beginning of the 70s, a dream was born in the heart of Seville. Specifically, on Alcaicería street, close to the Church of El Salvador and the emblematic Plaza de la Alfalfa. Those who dreamed were Venancio and Carmen, a couple of entrepreneurs with Salamanca roots, who thought with all their soul that a jewel should be available to everyone. This is how Orobriz came into the world.